Website navigation has evolved significantly over the years, moving beyond static menus and simple page transitions to immersive, dynamic experiences. One of the most exciting trends in web design today is scroll-based motion, which enhances user experience (UX) by creating interactive and engaging digital environments. This technique transforms the way users explore websites, making navigation intuitive, visually compelling, and more engaging. The best digital marketing Cyprus company explains more below.
The Power of Scroll-Based Motion in UX Design
Scroll-based motion, also known as scrollytelling, goes beyond traditional navigation. Instead of merely moving from one section to another, users trigger animations, transitions, and dynamic elements simply by scrolling. This makes the browsing experience more interactive and captivating, keeping users engaged for longer periods.
Here’s how scroll-based motion enhances UX:
1. Guiding Users Through Content More Intuitively
One of the biggest challenges in web design is keeping users engaged while leading them …
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